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Catalyst Campaigns

Let's Change The World

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Modern Strategic
Communications for
Complex Public Challenges

Creative, narrative-driven solutions for organizations navigating today's most important public conversations.

Today’s communications challenges don’t fit neatly into advertising, public relations, organizing, or digital marketing.
Neither do our solutions.

Big challenges deserve bold solutions.

 

Catalyst Campaigns combines strategic communications, narrative development, audience research, rapid response, earned
and paid media, digital engagement, and cultural organizing to help organizations shape public opinion, mobilize supporters,
and create meaningful change.

LET'S SOLVE A PROBLEM

Unconventional Problems Require
Unconventional Campaigns

When the stakes are high, conventional communications often aren’t enough.

The issue may be too complex. The narrative may be working against you. Public attention may be elsewhere. Or everyone may be using the same playbook.

Catalyst identifies the strategic opportunities others miss and develops creative, integrated campaigns that combine research, storytelling, media, advertising, organizing, culture, and digital engagement to change the conversation and move people to action.

Integrated Services

Strategic
Communications

Narrative Development
Messaging
Public Affairs
Stakeholder Engagement
Organizational Development

Campaign
Strategy

Audience Research
Persuasion
Coalition Building
Campaign Architecture
Cultural Organizing

Creative &
Digital

Campaign Branding
Creative Development
Advertising
Website Development
Video Production
Digital Organizing

Media & Rapid
Response

Earned Media
Rapid Response
Crisis Communications
Issues Management
Media Training

Our Work

Catalyst has helped organizations launch movements, build coalitions, navigate crises, influence public debates, counter disinformation, strengthen organizing efforts, and create campaigns that break through.

FEATURED WORK

In December of 2006, Barack Obama was a rising star in a crowded field of potential primary candidates but was relatively unknown amongst general election voters. He was only polling at 17% amongst Democratic primary voters. Nonetheless, excitement was brewing for a new kind of candidate. Obama was young, Harvard educated, and quickly moving up the political ranks from the state senate to the US Senate. But the pundits and... 

Obama External Online Organizing Campaign

In December of 2006, Barack Obama was a rising star in a crowded field of potential primary candidates but was relatively unknown amongst general election voters. He was only polling at 17% amongst Democratic primary voters. Nonetheless, excitement was brewing for a new kind of candidate. Obama was young, Harvard educated, and quickly moving up the political ranks from the state senate to the US Senate. But the pundits and… 

Read more
As Major League Rugby (MLR) expanded across North America, the professional players responsible for growing the sport faced increasing concerns about healthcare, player safety, contract security, and their ability to have a meaningful voice in decisions affecting their careers. The United States Rugby Players Association (USRPA), already the recognized bargaining representative for players on the U.S. Men’s and Women’s National Teams, began organizing Major League Rugby players around...

Rugby Union Now

As Major League Rugby (MLR) expanded across North America, the professional players responsible for growing the sport faced increasing concerns about healthcare, player safety, contract security, and their ability to have a meaningful voice in decisions affecting their careers. The United States Rugby Players Association (USRPA), already the recognized bargaining representative for players on the U.S. Men’s and Women’s National Teams, began organizing Major League Rugby players around…

Read more
Although women’s soccer is one of the most successful professional women’s sports in the United States, approximately one-third of the National Women’s Soccer League (NWSL) players are paid the League’s minimum salary, just $22,000 per year; three-fourths of the League’s athletes reportedly make under $31,000. In 2017, the players formally unionized as a means to combat these pay inequities and work towards fairer contracts, more transparency, and safer working conditions.

No More Side Hustles

Although women’s soccer is one of the most successful professional women’s sports in the United States, approximately one-third of the National Women’s Soccer League (NWSL) players are paid the League’s minimum salary, just $22,000 per year; three-fourths of the League’s athletes reportedly make under $31,000. In 2017, the players formally unionized as a means to combat these pay inequities and work towards fairer contracts, more transparency, and safer working conditions.

Read more

WHAT THEY ARE SAYING

“I first met Scott Goodstein while working as a surrogate for Bernie Sanders in the 2016 presidential race. I’ve watched over time his political savvy at work, using technology to move the needle through voter education and engagement, while applying […]

Ben Folds, music artist/arts advocate

WHAT THEY ARE SAYING

“I’ve worked with Scott for almost a decade. He is one of the co-founders of my nonprofit Abortion Access Force (originally Lady Parts Justice) As we were developing AAF, Scott was not only a great strategist, he was 200% In […]

Lizz Winstead, Co-Founder & Chief Creative Officer, Abortion Access Force

WHAT THEY ARE SAYING

“From fighting against media consolidation, rocking against Bush, to building humanitarian efforts and breathing new energy into the labor movement; Scott Goodstein is always in the trenches shoulder to shoulder assisting fellow workers. He produces new efforts for the frontlines […]

Tom Morello - Rage Against The Machine, Audioslave, The Nightwatchman
Tom Morello singing and playing the guitar.

OUR CLIENTS

Let’s Solve the Problem

Whether you’re launching something new, navigating a crisis, shaping public opinion, building a coalition, or facing a challenge that doesn’t fit the traditional playbook, Catalyst can help find the strategy that moves you forward.

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Let’s Change the World.w
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Let’s solve the problem. Let’s Change the World.

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